Our society is controlled by a group of rules established by the society. Those rules or norms are under control of some determinated rols and distributed by different status.
It doesen't mean that there's someone who "dominates" the society, it's an autoregulation wich lets the society to work "normally".
The social control depends on the grade of the acceptation of the norm.
Also the social norms are working thanks to the domination of some persons over others, like political, juridical or religious norms. Well the only existance of this norms aren't working without a social accept.
This last is like a psicologial intorization of norms. In fact it can be manipulated by many factors. One of them is the television, radio, etc...
